AUSTRALIAN SPORTING GOODS ASSOCIATION

Benefits to ASGA members
  • 4-5 month projects
  • IP stays with your business
  • No employment requirements
  • Pre-approved contract
  • Simple and transparent model
  • 96% service satisfaction rating

The partnership between ASGA and AMSI Intern responds to both the Government’s new innovation agenda and a clear need within the membership for more research and analytics into business processes and customer retention.

 Executive Director’s Report
ASGA February 2016 Newsletter

The Program

The Program

AMSI Intern is a not-for-profit national program building links between businesses and universities. AMSI Intern has partnered with the Australian Sporting Goods Association (ASGA) to allow access for ASGA members to high-end quantitative and analytical expertise.

The program matches sports brands and retailers with PhD students from over 30 Australian universities and government agencies.

Sporting goods brands and retailers can commission research through a risk-free, three to five month project. Your project will be matched with the skillset and expertise of a PhD student, while you’ll also receive additional specialist knowledge from their academic mentor.

The Federal Government’s recent National Innovation & Science Agenda (NISA) announcement identified research collaboration with industry as a key mover for Australian businesses, big or small.

“Innovation is about new and existing businesses creating new products, processes and business models. It is also about creating a culture that backs good ideas and learns from taking risks and making mistakes. Innovation is important to every sector of the economy.” (NISA 2015)

The partnership between ASGA and AMSI Intern responds to both the Government’s new innovation agenda and a clear need within the membership for more research and analytics into business processes and customer retention.

Case Studies

Case Studies

Australian Sporting Goods Association (ASGA)

Logistics company VISA Global used the program to optimise their deliveries, with Marcus Denny, Manager of the Systems Design Division at VISA Global saying “Improvement in efficiency of vehicle movements will result in a direct and significant saving to VISA Global, both in terms of wear and tear on vehicles, as well as fuel consumption, with the simultaneous benefit of lowering VISA Global’s carbon footprint.”

Melbourne Storm engaged AMSI Intern to undertake a research project to better understand the key factors around membership and game day attendance at matches such as weather, scheduling, advertising, opponent and other key influencers. The research will also assist Melbourne Storm predict motivations behind membership cancellations, assisting the club with membership retention.

Australian Sporting Goods Association (ASGA)
Australian Sporting Goods Association (ASGA)

Planet Innovation, a technology development company, worked with an AMSI Intern to extend the battery life of their wireless technology, by using movement of the human body as an energy source to recharge a device’s battery.

Australian Sporting Goods Association (ASGA)
Australian Sporting Goods Association (ASGA)